The hotel market in Amstelveen benefits greatly from its proximity to Amsterdam and Schiphol Airport. Due to the limited availability of new hotel developments in Amsterdam, investors and operators are shifting their focus to surrounding cities such as Amstelveen, where there is more room for growth. This strategic location makes Amstelveen attractive to both business travellers and tourists, contributing to high occupancy rates.
In 2023 and 2024, the hotel market in the Netherlands will have further recovered from the impact of the pandemic, with occupancy rates returning to pre-pandemic levels. In the Amsterdam region, which includes Amstelveen, occupancy rates have risen significantly and high demand for hotel rooms is expected, particularly due to the increased flow of tourists and the recovery of business travel.
Occupancy rates in hotels in and around Amsterdam, including Amstelveen, are now back at or above pre-2020 levels. This is partly stimulated by the limited expansion of hotels in Amsterdam itself, which is attracting investors to nearby cities such as Amstelveen. As a result, demand for accommodation in this region remains high, contributing to stable rental income and an attractive investment climate for hotel projects.
The hospitality market around Leidsekruisstraat in Amsterdam is developing very positively, driven by a constant stream of tourists and nightlife revellers. Although entrepreneurs are facing rising costs and staff shortages, the demand for contemporary hospitality concepts remains high. Fast-casual and experience-oriented concepts are particularly successful in this location. The municipality supports the sector with a renewed hospitality policy that offers more space for terraces and customisation per area, providing greater clarity and flexibility. Despite pressure on margins, the city centre remains attractive to investors and entrepreneurs thanks to high footfall and low vacancy rates.
The Amsterdam housing market continues to show resilience with a positive outlook for 2024, especially for rental properties. Strong demand for rental properties is supported by a growing economy and high employment levels. Analysts at CBRE and Rabobank predict a stable to slightly rising trend in rents for the coming period. With average rents remaining in line with growing demand, occupancy rates are likely to remain high and values to increase further.
The housing market in Almere continues to develop strongly, with positive prospects for 2025, particularly in the rental segment. Sustained demand is reinforced by population growth, limited availability of social housing and the strategic location near Amsterdam. There is increasing scarcity and rising rents, particularly in the mid-range rental market. The owner-occupied market is also showing strong price increases, partly due to a structural shortage of housing and lagging new-build production. The high occupancy rate of rental properties contributes to stable income and value growth, while the vacant value of homes is significantly higher than the rental value, which offers interesting opportunities for future sales.